Millennials encouraged to Fly and Drive in the NT
- 11 March 2020
Tourism NT is targeting interstate visitors, including a younger demographic to take a ‘fly and drive’ holiday to the NT through our Drive campaign for 2020.
Amplifying the message that the NT is ‘nothing like your normal road trip’, a brand new inspirational drive guide showcasing Territory drive itinerary options will be promoted to interstate markets via a digital marketing campaign up to 10 May.
The 2020 Drive campaign follows the recently announced Key to the NT, a free program in partnership with the Caravan Industry Association of the Australia promoting NT tourism operators and experiences for interstate visitors available from 1 April 2020.
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