We promote the Northern Territory as unique holiday destination through cooperative marketing activity with wholesalers, online travel agents and airlines to capitalise on the high domestic awareness of the NT, packaging NT itineraries and experiences and creating a sense of urgency by encouraging consumers to ‘book now!’ with enticing deals.
We continue to work closely with the travel trade and up skill their ability to on sell NT product through our innovative digital familiarisation program, Virtual Journeys.
We also conduct extensive PR activity including media familiarisations, broadcast opportunities working alongside the promotion of events and smaller, regional campaigns.
Learn more about our Domestic Marketing Campaigns here.
Learn more about our International Marketing Campaigns here.
Learn more about our Brand NT here.